17 July 2009
Fonts, or typefaces, should also be picked based on the personality of your company and the feeling you wish to convey to customers.
Using the example above, if you are designing an automotive accessory site, you cannot go wrong with simple sans serif typefaces for the text. Typefaces suggesting movement would be ideal for headers and other important display text. Above all, when considering how to make a Web site that is user-friendly, you should never choose style over readability. If a customer is unable to read a product's description, they will quickly leave your page.